Troubleshooting Common Diesel Engine Problems Essay Example for Free

Troubleshooting Common Diesel Engine Problems Essay Engine wont start Is the fuel fresh? If untreated fuel is more than a month old, this fuel will start to break down and engine stalling (in addition to fuel system component gumming) can result. Thats why its important to either drain the gas from your outdoor power equipment before it sits idle during the winter, or add a fuel preservative/stabilizer to the fuel. To prevent the fuel from going stale purchase a replacement Fresh Start Fuel Cartridge for your Fresh Start Fuel Cap, OR purchase our Advanced Fuel Treatment and mix the prescribed amount with your gasoline. Even better, keep a gas can solely for your outdoor power equipment filled with gasoline treated with our Advanced Fuel Treatment. That way, you will always have a supply of fresh, treated fuel used specifically for your outdoor power equipment. If youve got stale gas in your equipment, drain the gas from the fuel tank completely and dispose of it properly, following your local municipalities regulations. NOTE: In most cases, this older fuel can be added to your cars fuel tank with no harmful effects. Sometimes removing the old fuel and replacing with fresh, treated fuel may just solve the problem. If not, drain the old fuel and spray the inside of the fuel tank and carburetor with some carburetor cleaner. Finally, remove any sediment from the fuel tank and add fresh, treated gas. Another thing to consider is that certain equipment manufacturers place a plastic packing plug between the gas cap and gas tank. In order for there to be proper venting, ensure that this plug is removed. If stale fuel is not at fault, next look at the ignition system. Did the engine suddenly stop after striking an object? If so, you likely sheared the flywheel key, which upsets the engines ignition (spark) timing. Engine Runs Poorly Is the oil level low? When you pour fresh oil into the crankcase, its a golden or amber color. Gradually, the heat, dirt particles and agitated air in the crankcase cause the oil to darken. Dark oil is not only dirty; it has also lost much of its ability to coat and protect engine components. Manufacturers recommend  changing the oil in your small engine after every 25 hours of operation. For a new engine, youll also need to change the oil after the first five hours of operation. New engines require this extra step to flush out small particles that accumulate naturally during the break-in period. Hours of use are just one factor in determining how often the oil should be changed; the amount of wear and tear is equally important. Just like the oil in a vehicle operated in extremely dirty or dusty conditions or at high speeds, the oil in a lawn mower or other small engine breaks down faster under tough conditions, such as wet grass, heavy dust, high temperatures and rough or hilly terrain. Avoid overfilling your crankcase. Too much oil can cause the same type of engine damage as not having enough. Air bubbles form in the oil, reducing overall lubrication. The resulting friction and metal-to-metal contact can cause premature part failure. Excess oil can also burn in the cylinder, producing smoke and leaving carbon deposits. Engine Wont Start A no-start condition is one of the most frequently encountered engine problems. If there is a clicking noise but the engine does not crank it generally indicates a battery issue. An engine that cranks but will not start is indicative of a fuel or ignition problem. Common reasons an engine wont start: Low or discharged battery Corroded or loose battery cables Starter motor relay failure Ignition switch failure Defective fuel pump Clogged fuel filter Service Engine Soon Light The Service Engine Soon light is designed to illuminate whenever a fault is detected in any of the sensors attached to the emission, engine, or powertrain controls. The purpose of the service engine soon light is to alert the driver to a potentially serious fault that requires repair. Blue exhaust smoke along with the service engine soon light may indicate a fuel  system fault caused by an engine oil leak. An ASE certified mechanic can retrieve the trouble codes from within the onboard electronic control module and determine the specific cause. Frequent service engine soon light causes: Loose or missing gas cap Spark plugs or wires that are worn out or damaged Electronic control module failure Defective distributor or coil packs Emissions control fault such as the oxygen sensor Fuel quality issue Overheating Overheating is most generally caused by a low coolant level. A quick check of the coolant overflow reservoir will indicate if coolant is leaking. Most cars are equipped with temperature gauges or warning lights that will alert the driver to an overheating issue. Frequent overheating can cause serious and expensive engine damage. Proper maintenance of the cooling system is vital in order to maintain the quality of the coolant and to make certain the cooling system is in good operating condition. Additionally, a cracked head or blown head gasket can also cause overheating, coolant loss and white exhaust smoke, which may indicate the need for engine repair. Common reasons for overheating: Faulty thermostat Dirty or low coolant level Non-functioning cooling fan Kinked or broken radiator hose Internal or external coolant leak Defective radiator cap Dirty air filter The Most Common Small Engine Problems Many owners of small engine vehicles such as lawnmowers, golf carts, motorcycles and snowmobiles make the costly mistake of replacing their engines or entire vehicles simply because they believe the engine is beyond  repair. That is rarely the case, and what many small engine owners dont realize is that replacement kits are easy to use, cost effective, and can get your old mower or motorcycle running like new again. The first thing to do when considering a small engine replacement kit is to identify what is wrong with your current engine. Problems fall into two basic categories; failure to start and problems running after the engine has started. Just because your engine wont start doesnt mean it is dead. There are a number of reasons an engine might not start. There may be fuel line problems. Make sure you check to see that the fuel tank is full, that the fuel is fresh, and that the shut-off valve is closed. The fuel line or inlet screen could also be blocked or the fuel tank cap c ould be clogged. These are basic fuel line problems that can easily be remedied with replacement and repair kits. Carburetor problems are another reason an engine might not start. The carburetor could be blocked or the engine could be flooded. There might be problems with the spark plug or the choke on the fuel bowl could be set too high. These are also relatively easy problems to fix with the appropriate instructions and equipment. Another obvious cause for a dead engine is an ignition problem. A number of things could be wrong with the spark plug; its contacts could be dirty, the plug gap could be set incorrectly, the lead could be faulty, or the kill switch could be shorted. These all require basic replacement or repair and are a snap with a proper kit. If you have a compression problem in your small engine you would want to check the valves, pistons, cylinder, or connecting rods. These could be dirty, stripped, or otherwise damaged, and would prevent the engine from starting properly or at all. Many small engines will start correctly but have problems running properly. These can pose more danger to your vehicle than an engine that simply wont start. If left to themselves, simple problems such as overheating and emitting smoke can eventually ruin an engine and require a full-on replacement. Overheating engines can be dangerous for a vehicle as well as its operator. Lack of oil is one of the most common reasons for overheating, as is a dirty engine. Beyond that, there may be shrouds or cooling fans missing within the engine or the gasket could be leaking. The fuel mixture might be too lean, another carburetor problem. Simply cleaning or replacing the fuel tank vent and fuel tank screen can also help reduce the chance of your engine overheating. Fixing overheating problems yourself  with replacement or repair kits is much less expensive than taking the engine in for repairs or simply buying a new engine. If your small engine is emitting smoke you might think you need to replace the engine or vehicle. Not likely. If the engine is emitting blue or white smoke then it is probably burning oil. If it is emitting black smoke it is most likely a problem with a carburetor. If it is neither the carburetor nor an oil leak, then it might be the air filter. A plugged or dirty air filter can cause an engine to smoke. A knocking engine is a loud and obvious indicator that something is wrong with your small engine. If your engine experiences knocking it may indicate an excess of carbon in the combustion chamber, which would require you to clean carbon from the piston and head. The flywheel might also be loose, and should be replaced as needed. Another reason for engine knocks is a faulty spark plug lead, easily tested, repaired and replaced with the appropriate replacement kit. Speaking of spark plugs, a small engine might run poorly if the spark plug repeatedly misses under load. This could be caused by any number of things, including a faulty spark plug, faulty breaker points, an incorrectly set carburetor, or a weak valve spring. All these problems can be repaired at home with a specific repair kit. It may be tempting to simply buy a new small engine vehicle or tool when the engine starts to give you problems, but it is hardly cost-effective and doesnt guarantee you wont run into the same problems a few months down the road. Small engine replacement and repair kits are affordable, easy to use, come with the most advanced technology, and most are back by a warrantee. And with todays economy the way it is, buying a new vehicle when your engine experiences problems is silly. Fix the problem yourself with a detailed replacement kit. It just makes sense. Engine Problems Bad fuel mix A bad fuel mix can occur in several ways: †¢You are out of gas, so the engine is getting air but no fuel. †¢The air intake might be clogged, so there is fuel but not enough air. †¢The fuel system might be supplying too much or too little fuel to the mix, meaning  that combustion does not occur properly. †¢There might be an impurity in the fuel (like water in your gas tank) that makes the fuel not burn. Lack of compression If the charge of air and fuel cannot be compressed properly, the combustion process will not work like it should. Lack of compression might occur for these reasons: †¢Your piston rings are worn (allowing air/fuel to leak past the piston during compression). †¢The intake or exhaust valves are not sealing properly, again allowing a leak during compression. †¢There is a hole in the cylinder. The most common hole in a cylinder occurs where the top of the cylinder (holding the valves and spark plug and also known as the cylinder head) attaches to the cylinder itself. Generally, the cylinder and the cylinder head bolt together with a thin gasket pressed between them to ensure a good seal. If the gasket breaks down, small holes develop between the cylinder and the cylinder head, and these holes cause leaks. Lack of spark The spark might be nonexistent or weak for a number of reasons: †¢If your spark plug or the wire leading to it is worn out, the spark will be weak. †¢If the wire is cut or missing, or if the system that sends a spark down the wire is not working properly, there will be no spark. †¢If the spark occurs either too early or too late in the cycle (i.e. if the ignition timing is off), the fuel will not ignite at the right time, and this can cause all sorts of problems. Many other things can go wrong. For example: †¢If the battery is dead, you cannot turn over the engine to start it. †¢If the bearings that allow the crankshaft to turn freely are worn out, the crankshaft cannot turn so the engine cannot run. †¢If the valves do not open and close at the right time or at all, air cannot get in and exhaust cannot get out, so the engine cannot run. †¢If someone sticks a potato up your tailpipe, exhaust cannot exit the cylinder so the engine will not run. †¢If you run out of oil, the piston cannot move up and down freely in the cylinder, and the engine will seize. Small Engine Problems And Simple Solutions Failure to Start There are a number of reasons a small engine might not start properly: Fuel line problems: Check to see that the fuel tank is full, that the fuel is fresh, and that the shut-off valve is closed. The fuel line or inlet screen could also be blocked or the fuel tank cap could be clogged. Carburetor problems: The carburetor could be blocked or the engine could be flooded. There might be problems with the spark plug. Check the choke on the fuel bowl as well it could be set too high. Ignition problems: The spark plug contacts could be dirty, the plug gap could be set incorrectly, the lead could be faulty, or the kill switch could be shorted. These all require basic replacement or repair and are a snap with a proper kit. Compression problems: Check the valves, pistons, cylinder, or connecting rods if you suspect a compression problem. These could be dirty, stripped, or otherwise damaged, and would prevent the engine from starting properly or at all. Problems Running Problems running properly can pose more danger to your vehicle than an engine that simply wont start. If left unfixed, constant overheating or smoke emission can eventually ruin an engine and require a full-on replacement. Overheating engines: Lack of oil is one of the most common reasons for overheating. So is a dirty engine. Beyond that, there may be shrouds or cooling fans missing within the engine or the gasket could be leaking. The fuel mixture might be too lean, another carburetor problem. Cleaning or replacing the fuel tank vent and fuel tank screen can help reduce the chance of your engine overheating as well. These are all fixes that you can do yourself or with some simple repair kit that will cost far less than a new  engine. Smoking: If the engine is emitting blue or white smoke then it is likely burning oil. If it is emitting black smoke it is a problem with the carburetor most likely. If it is neither the carburetor nor an oil leak, then it might be a clogged or dirty air filter. Knocking engine: If your engine experiences knocking it may indicate an excess of carbon in the combustion chamber, which would require you to clean carbon from the piston and head. The flywheel might also be loose. A faulty spark plug lead could cause engine knocking. This can be easily repaired or replaced. Spark Plug Misses: This could be caused by any number of things, including a faulty spark plug, faulty breaker points, an incorrectly set carburetor, or a weak valve spring.

Visiting Nice †Jewel of the French Riviera

Visiting Nice – Jewel of the French Riviera Nice – Jewel of the French Riviera Salut! (Hello in French) As the jewel of the French Riviera (Cote d’Azure), the appeal of Nice is universal. A glamorous city with blue-green beaches, year-round sunshine, fashionable boutiques, splendid museums and galleries, a vibrant and energetic nightlife – Nice is a city that truly has it all! A major tourist attraction because of its splendid beaches and spectacular landscapes nearby, Nice casts a spell on visitors with its charm and energy. A perfect destination for everyone, from backpackers to wealthy businessmen, from partygoers to art aficionados and from honeymooners to families, you could spend a fortnight here and still be left craving for more! Best Season to Visit Nice With year-round sunshine and cool sea breezes, there is actually no bad time to visit Nice. Summer (June to August) is the most crowded season with a horde of tourists visiting. Parties run late into the night and the Jazz Festival is held during this time. Autumn (September to November) is a great time to visit with lesser tourist activity and milder temperatures. Winter (November to March) is mild and while one cannot venture into the sea during this season, it is perfect for sightseeing with minimal clouds and pleasant weather. The Carnival is held in February and is generally acknowledged to be the best in Europe. Spring (March to May) is pretty much the perfect time to visit, with the flowers in bloom, temperate weather and fewer tourists. Highlights (Special Things to Do in Nice) Visit the Port – Drink in the sight of all the glamorous yachts and the colorful fishing boats arrayed together while sipping on champagne in one of the many restaurants that line the port side. Climb up to Castle Hill (Colline du Chateau) and be rewarded with a beautiful view of the beachside and the sea. For a glimpse of St. Petersburg in France, pay a visit to the Cathedrale Saint Nicolas. Colorful and spectacular, it holds the distinction of being the first church to be designated a Russian Orthodox Church outside of Russia! Be enthralled by the fragrance and riot of colors at the Cours Saleya Flower Market – famous in all of Europe for the sheer variety of well-known and unusual flowers that are on display here for sale. Take a day-trip to the nearby Principality of Monaco. Everything about this small country screams luxury – Palaces, casinos, spectacular beaches, luxury cruise ships and yachts and even a Formula One Grand Prix if you visit in May. Try the famous beer sorbet at Fenocchio, considered the best ice cream parlor in Nice. Visit in July to get a chance to listen to â€Å"All that Jazz† – The annual Nice Jazz Festival is held at this time and features some of the best musicians performing from around the world. Sail to St. Tropez, the undisputed glamour capital of Europe – from celebrities to royalty, everybody who’s anybody holidays in this glitzy, resort town of azure beaches, luxury yachts and elegant villas! Experience the quiet life of the French countryside by visiting the charming village of Eze, perched atop a rocky mountain, with its ruined castle and beautiful views of the Mediterranean Sea. Be sure to feast on the Nicoise cuisine, especially the Socca (chickpea pancake) and the mouth-watering Pissaladiere (thick crust Pizza with a topping of caramelized onions and anchovies). Go celebrity spotting on a day-trip to Cannes during the annual Cannes Film Festival, that attracts the who’s who of filmdom from all around the world. Step out into the night and be entertained. Dancing to the beats all night at a disco, the thrill of gambling at casinos or quietly sipping a drink at a lounge bar – the nightlife of Nice offers you all this and more! Attractions in Nice Old Town (Vieux Nice) Vieux Nice (Old Town): The Old Town in Nice is a maze of narrow streets and winding alleys that are lined with beautiful Baroque churches, elegant cafes, trendy shops and vibrant public squaresBe sure to include the Cathedrale de Sainte Reparte and the Eglise du Jesu churches, and the Palais Lascaris, once an elegant home that has been transformed into an art museum now. Place Massena: The city’s main square, it is centrally located with the seaside to the south, the prime shopping street of Avenue Jean Medicin leading off to the north and beautiful gardens surrounding it. It retains an old world charm with many roadside cafes that one can hang out in. Place Garibaldi: One of the larger public squares bordering the Old Town, and along the way to the Port, this square is bordered by charming cafes and elegant shops. Every third Saturday of the month, a market is setup at the square that sells all manner of treasures from antique furniture to designer handbags and even old magazines! The Promenade Baie des Anges: The bay that is adjacent to the city of Nice on the Mediterranean is popular for swimming. The beach is pebbly and offers a contrast from the normal sandy beaches along the Mediterranean. Swim in the waters, or relax by lying on the beachside while waiting for the famed, epic sunsets of the Cote d’Azure. Promenade des Anglais: The runs adjacent to the bay and is a 4 kilometer long walkway that offers a leisurely stroll by the light blue Mediterranean sea. The road that runs parallel to this promenade houses many elegant cafes, hotels and shops. Colline du Chateau: The Castle Hill is situated at one end of the Promenade des Anglais and overlooks the city. One can take an elevator or climb the 200 steps to the top, to be rewarded with panoramic views of the Old Town and the seaside. Port Lympia: Beautiful Venetian-colored buildings line the quayside while multi-million pound yachts are parked in the sea at the port. Visit one of the many roadside cafes and restaurants and feast your eyes on the lovely yachts, home to the rich and famous tourists on their visit to Nice. Cimiez Musee Chagall: The Chagall Museum is a museum that is dedicated to the artwork of Marc Chagall. It houses the largest collection of paintings, sculptures and drawings by Chagall. Musee Archeologique de Nice: The museum lies at the site of the Roman ruins and displays artefacts and sculptures from the days of the Roman Empire. The ruins of Nice are a reminder of its days as an outpost of the Roman Empire. The amphitheater here is still used to this day during the annual Jazz festival. Gare de Nice Ville Cathedrale Saint Nicolas: A striking Russian Orthodox Church with onion bulb domes and beautiful sculptures, this is one cathedral you wouldn’t want to miss visiting! A strict dress code is enforced that excludes short skirts, shorts and T-shirts. Shopping in Nice There are many shopping streets that are worth exploring in Nice. Nice boasts of high street designer brands, open air markets with a typical French character as well as large supermarkets that sell everything that you would ever think of buying. Be sure to explore the shopping delights of Nice at leisure and fill your shopping bags with the choicest of items from the markets of Nice. Bear in mind that most shops are closed on Sundays. Avenue Jean Medicin is the undisputed main shopping street of Nice. Home to designer boutiques, high street brands and large department stores, the avenue is choc-a-bloc with some of the best stores vying for shopper’s attention. The main pedestrian shopping street of Nice is the Rue de France that is famed for exclusive clothing boutiques. A large number of cafes and restaurants also line the street that provides a welcome option for refreshments while shopping. The open markets of Nice are famous throughout Europe. The Cours Saleya in the heart of Old Nice is worth visiting for its famed flower market, in addition to the food, spices and fish markets nearby. Every Monday, the market is transformed into a flea market selling antiques and secondhand clothes. How to reach Nice Nice is a major holiday destination of Europe and well connected by various modes. Nice Airport is one of the busiest in France and has frequent daily flights to Paris as well as direct flights to almost all major European cities, as well as destinations in North Africa, Middle East and Canada. Nice is also well connected on the railway network with trains to Paris, many Italian cities and even a weekly long distance train arriving from Moscow via Warsaw and Vienna. Long distance buses connect Nice with major European cities and the motorways are a great way to reach the city from either east or the west, with spectacular drives by the coastline. Being along the coastline, Nice is extremely well connected by the sea, and all holiday cruise liners have Nice among their destinations. Ferries connect it directly to many other nearby ports. How to get around in Nice Nice has its own local bus network which forms the primary mode of public transport within the city. Train services are available connecting it to the other nearby tourist attractions along the Riviera. Taxis, scooters and bikes are the other ways of getting around the city. The local bus network, known as the Lignes d’Azur is the main urban transport option for locals to get to work or school. Of greater importance to tourists is the inter-urban network called the TAM, which connects Nice with other towns on the Riviera, such as Cannes, Menton and villages like Vence. The Tram line links the main bus station, train station, downtown and the university. It is of value to tourists other than getting them to the city center. Regional trains operated by the SCNF link all the eastern coastal towns and are a good way to travel between the towns along the French Riviera. Taxis are expensive and it is not always easy to find one. It is better to hire one from your hotel or from a designated taxi rank. Cycling enthusiasts can rent cycles to explore the city and its outskirts. Nice has a public bicycle rental system and the first 30 minutes of usage is free. While Nice is a large and sprawling city, most of the tourist and historic attractions are concentrated within the city center, around a twenty minute walking radius. Walking is a great way of getting around for tourists and exploring the attractions of foot allows visitors to drink in the sights of this glamorous city! Top Areas of Nice Gare de Nice Ville: The main railway station of Nice was originally built away from the city center, but the modern city has grown around the station, making it the city center. The station building is a beautiful piece of architecture. Most of the Nice hotels are concentrated around the railway station. Promenade des Anglais: The area of Nice that began to e [populated the foremost thanks to its spectacular location by the sea, the Promenade is flanked by the Bay of Angels on one side and many hotels and restaurants on the other side. Vieux Nice: The Old Town of Nice is a maze of alleys with many beautiful churches, cafes and shops. It is the central part of the historic town of Nice. Cimiez: Home to the ancient Roman Ruins and the Musee Matisse, this is an elegant neighborhood of Nice that played host to Queen Victoria, who stayed at the Hotel Regina during her trips to the French Riviera. Vieux Port: The port of Nice is a beautiful locality with Venetian style buildings and yachts and ferries crowding the quay. Yachts can also be rented from here for taking trips along the French Riviera and the Mediterranean Sea. Palais Des Congres: This locality gets its name from the Palais Des Congres Acroplois, which is a convention center that hosts various events. Merci! (Thank you in French)

Got Those OPEC Blues Again And Rational Exuberance :: essays research papers fc

â€Å"Got those OPEC Blues Again† and â€Å"Rational Exuberance† SUMMARY Since March of 1999, when the price of West Texas Intermediate crude oil was at $13 a barrel, we have seen a steady increase in prices in all phases of the economy. OPEC, the organization that is largely responsible for setting production goals in the Middle East, was under fire to find ways to increase prices. OPEC members at this time â€Å"pledged to cut back the supply of crude and push oil prices higher.† (Business Week, 48) The results were better than most expected: crude oil prices were almost $27 a barrel on November 23, 1999, the highest price since the 1991 Gulf War. (Business Week, 48) The demand for oil is outpacing current supply by 2.8 million barrels, causing some in Congress to push for relief by tapping into the Strategic Petroleum Reserves. (Business Week, 49) The rapid increases in prices have had a welcome effect on â€Å"Big Oil†, however. Companies such as BP Amoco, Chevron and Royal/Dutch Shell Group have posted 15% increases in earnings (Busines s Week, 49) This trend is expected to continue, with L Bruce Lanni, an analyst at CIBC World Markets Inc. noting, â€Å"I see clear sailing ahead for the next two to three years.† (Business Week, 49) â€Å"Happy days are here again!† This quote, noted by Jodie Allen of U.S. News and World Report, refers to the booming U.S. economy. (Allen, 71) The stock market, as of November 8, 1999 was flying high, posting strong gains, prompting inflationary fears and a hard once-over of the situation by Federal Reserve Chairman Alan Greenspan. However, the numbers are extraordinary. The Gross Domestic product surged at an annual rate of 4.8% in the third quarter of 1999. The employment cost index, which measures total compensation paid to workers in a broad sampling of jobs, rose by 3.1 percent over the past 12 months. (Allen, 71) But, cautions Princeton economist Alan blinder, â€Å"this is a change in the measurement system, not in the reality.† (Allen, 71) Still, he concedes, â€Å"the underlying reality was looking good even in the older data.† (Allen, 71) Even in this seemingly booming economy, Greenspan warns â€Å"It is not clear† whether interest rate hikes the Federal Reserve has already made will suffice to prevent overheating of the economy (Allen, 71) APPLICATION In the case of OPEC’s decision to cut supply to raise prices, it is clear that all sectors of the economy will be affected in some way.

Essay --

The image has a huge effect in society. A celebrity’s image can characterize, shape and circulate societal myths in Hollywood. When people see the significant images, they will connect the specific celebrities in their time period. A blonde, beautiful, and sexy girl whose white dress was flying is one of the most famous images that the American actress, singer, and model Marilyn Monroe made in the 20th century. People think her figure and beauty made her a popular icon and sex symbol in the 1950s. Monroe's status as a sex symbol has influenced many artists since her time, even though the beauty standard has been different since then. Many celebrities imitate Monroe not only because of marketing and media needs, but also because people today still â€Å"worship† the image of Monroe. However, to only examine this sexualized image, people would seldom find out that Monroe was a feminist in the mid 20th century. On the other hand, how does a woman who passed away at thirty- six years old, after starring in only a handful of movies, have such an impact on society, especially young women, in the 21st century? The reason why Monroe is still relevant and even famous today shows the power of female charisma. Monroe had many feminist characteristics, such as being an independent professional woman, she was courageous to express herself, and she was always self-actualized. Independence, self-expression, and self-actualizion are all the ideas that feminists encouraged in the 21st century. The media created Monroe’s sexy image at first, but she used it to become famous. Later on she tried to use her action to get rid her sexy image. Even though many feminists think Monroe is a victim through Monroe’s sexualized image, Monroe’s image has influenced f... ...ized as a feminist already. Her actions reveal a person who was far more than the sexy dumb blonde she supposed to be in the movies. Monroe passed away just before feminism made clear that women have every human possibility. Women need to support each other and to explore the real lives to help themselves. Monroe used her experience to show the power of female charisma to the public. She not only was the feminist model for modern women, but also showed her powerful personality to men. Monroe believed in equality, but she falls through a patriarchal society that only valued her for her sexual image. Monroe understood the need for the power of the women in the modern society, and that’s why her image has been redefined. Any woman who contribute their lives in the way chosen by themselves, who is concerned and intelligent, is making the world a better place for women.

Coca-Cola Case Study :: Business Management Marketing

Coca-Cola Case Study 1. SWOT ANALYSIS: Strengths Coca-Cola has been an intricate part of American culture for over a century. The product’s image is laden with sentimentality, and this is an image many people have taken deeply to heart. The Coca-Cola image is displayed on T-shirts, hats, and collectible memorabilia. This extremely recognizable branding is one of Coca-Cola’s greatest strengths. â€Å"Enjoyed more than 685 million times a day around the world Coca-Cola stands as a simple, yet powerful symbol of quality and enjoyment† (Allen, 1995). Additionally, according to Bettman, et. al, (1998) Coca-Cola’s bottling system is one of their greatest strengths. It allows them to conduct business on a global scale while at the same time maintain a local approach. The bottling companies are locally owned and operated by independent business people who are authorized to sell products of the Coca-Cola Company. Because Coke does not have outright ownership of its bottling network, its main source of revenue is the sale of concentrate to its bottlers (Bettman, et. al, 1998). Weaknesses: Although domestic business as well as many international markets are thriving (volumes in Latin America were up 12%), Coca-Cola has recently reported some "declines in unit case volumes in Indonesia and Thailand due to reduced consumer purchasing power." According to an article in Fortune magazine, "In Japan, unit case sales fell 3% in the second quarter [of 1998]...scary because while Japan generates around 5% of worldwide volume, it contributes three times as much to profits. Latin America, Southeast Asia, and Japan account for about 35% of Coke's volume and none of these markets are performing to expectation (Mclean, 1998). Opportunities: Brand recognition is the significant factor affecting Coke’s competitive position. Coca-Cola’s brand name is known well throughout 90% of the world today. The primary concern over the past few years has been to get this name brand to be even better known. Packaging changes have also affected sales and industry positioning, but in general, the public has tended not to be affected by new products (Allen, 1995). Coca-Cola’s bottling system also allows the company to take advantage of infinite growth opportunities around the world. This strategy gives Coke the opportunity to service a large geographic, diverse, area (Bettman, et. al, 1998). Threats: Currently, the threat of new viable competitors in the carbonated soft drink industry is not very substantial. The threat of substitutes, however, is a very real threat. The soft drink industry is very strong, but consumers are not necessarily married to it.

Is Odysseus a Hero Essay

I feel that Odysseus, like any person, can be a hero at some times and very selfish at other times. During the war in Troy, Odysseus was surely a hero, thinking smartly and protecting his men well. However, in books nine through twelve, Odysseus is definitely not playing the role of a hero among his crew. On almost any page you turn to in the book, you can find some act of selfishness coming from Odysseus. During his journey, Odysseus performs many courageous acts. At the island of the Lotus Eaters, he rescues his men from the addiction of the lotus flower. After the Cyclops captures them in his cave, Odysseus blinds the Cyclops with a sharpened log. Then Odysseus’ men sneak out of the Cyclops cave under sheepskins. Odysseus also performs a courageous act when he steers his ship around the deadly whirlpool Charybodis and valiantly tries to defend his men from Scylla, but she strikes to fast for him causing him to lose six men. When Odysseus arrives at the island of the Sun God’s cattle, he and his crew face famine. Therefore, when Odysseus falls asleep his men slaughter some of the Sun God’s cattle. Odysseus’s extreme pride and arrogance seems to cause trouble for him on many occasions throughout the book. Epic heroes ought to be proud of their accomplishments but they should not brag or expect things from people because of it. Odysseus’s pride and arrogance show up throughout the book. However, one occasion seems to stick out best. In book 9 of The Odyssey, Odysseus lands on an island bordering the land of Cyclops. He watches their brutish ways for days yet he still decides to pay them a visit. His men suggest taking the cheeses and animals but Odysseus refused (The Odyssey, Book 9). Odysseus fought gloriously on behalf of the Greeks in Troy and was considered a â€Å"war hero† of sorts because of it. However, he became to full of himself and did not give the Gods credit for helping him. That is why Poseidon punished him. He bravely endured Poseidon’s punishment and in the end learned that Man is nothing without the Gods. Therefore, I guess that makes him a hero, that he endured so much and learned a valuable lesson in the end.

How It Feel to Be Colored Me and How to Tame a Wild Tongue Essay

Sometimes we know who and what we are, but it’s impossible to wear an identity without becoming what we pretend to be or bullied into silence allowing ourselves to be made a victim to oppression. In this essay I’m comparing the authors of â€Å"How it Feel to Be Colored Me by Zora Hurston, and How to Tame a Wild Tongue by Gloria Anzaldua. Gloria Anzaldua became a victim of oppression by accepting society expectations of the Chicano culture. Meanwhile, Zora Hurston accepted who she is despite who people perceived her as because of her skin color. These two authors defends their personal identities through their cultures in separate ways. In the story How to Tame a Wild Tongue, Gloria Anzaldua feels that the way someone is cannot be controlled it can only be erased; she states â€Å"Wild tongues can’t be tamed, they can only be cut out† (Page 31). Anzaldua was against losing her accent and had an issue with putting her first language as a second. She would rebel as a child when told not to speak Spanish, so she struggled with changing and adapting to the American culture. She believed her culture the â€Å"Chicano† culture needed to differ from others with a secret language they can be able to communicate amongst each other. â€Å"Chicano Spanish need to identify ourselves as a distinct people. We needed a language which we could communicate with ourselves, a secret language† (Page 32). By creating their own slang allows them to connect their identity and communicate reality, values, and things they have in common. Yet, Zora Hurston in the story â€Å"How it feels to be Colored Me† expresses the way she was created doesn’t bother her nor makes her sadden. â€Å"I am not tragically colored. There is no great sorrow dammed up in my soul, nor lurking behind my eyes. I don’t mind at all (Page 145).† Unlike other colored people she doesn’t hate herself for the color of her skin, she’s proud to be created as the person she is without regret. Although, she’s constantly reminded of her culture background it fails to bring her integrity down, because ancestors paid the price of her free start in society, and shouldn’t stop to reflect on choices that wasn’t hers. â€Å"Someone is always at my elbow reminding me that I am the grand-daughter of slaves. It fails to register depression with me. I am off to a flying start and must I not halt to look back and weep. Slavery is the price I paid for civilization, and the choice was not with me† (Pages 145-146). Zora Hurston doesn’t consider herself a part of her culture who uses their skin color for a bad excuse for why they’re in negative life situations. â€Å"I do not belong to the sobbing school of Negrohood who holds that nature somehow has given them a lowdown dirty deal and whose feelings are hurt about it (Page 145).